WIDB.START

Start your business digitalization journey

WIDB.Start is a practical, trainer-led programme for women entrepreneurs who want to use digital tools to make their businesses more visible, efficient, successful and responsive to customer needs.

Digital choices that fit your business

There is no single path to digitalization. WIDB.Start helps you compare different solutions, understand their benefits and risks, and choose the tools that make sense for your business, resources and customers.

By the end of the programme, you will bring your decisions together in a practical digitalization action plan.

25 hours

of guided learning and practice

5 blocks

covering the digitalization journey

1 action plan

made for your own enterprise

How does it work?

WIDB.Start combines training, self-guided learning and practical tasks. You learn with a WIDB trainer and apply each topic directly to your own business.

Learn together

Take part in interactive training sessions with a WIDB trainer. Discuss ideas, ask questions, practise and learn from the experiences of other women entrepreneurs.

Study and apply

Complete a self-guided module on the WIDB platform and a practical task at the end of each block. Every task helps you make a real decision for your enterprise.

Turn learning into action

Use coaching and peer feedback to refine your choices. At the end, you will complete a digitalization action plan with priorities for tomorrow, one month from now and three months from now.

What will you learn?

The programme follows five connected blocks. Each one gives you knowledge, practical questions and a business task.

1. Why digitalize?

Understand what digitalization can mean for your business and assess your current level of digital maturity.

2. Building an online presence

Compare social media, messaging applications and websites, and decide where your business should be visible.

3. Selling online

Explore e-commerce options and decide which customers, products and sales channels you want to prioritize.

4. Adapting business processes

Plan for payments, delivery, returns, customer trust, privacy, fraud prevention and business security.

5. What’s next?

Bring your decisions together in a practical digitalization action plan for your own business.

Is WIDB.Start for you?

The programme is designed for women entrepreneurs who are already running a business and are ready to take practical steps towards digitalization.

WIDB.Start may be right for you if:

You own or manage a formal or informal enterprise with up to 20 workers.
Your business has been operating for more than six months.
You want to use digital tools more effectively in your business.
You can dedicate approximately 25 hours to training and practical work.
You can read, write, make basic calculations and access a smartphone, tablet or computer.

Not ready yet?

If you still need to build basic digital confidence, WIDB.Basics can help you prepare for WIDB.Start.

Ready to start?

Explore open WIDB opportunities or contact the WIDB team to find out how to join a programme delivered by a trainer in your country.

Explore opportunities Contact WIDB